If you’ve heard about digital marketing, you may be familiar with the terms search engine optimization (SEO) and social media optimization (SMO). While they’re both integral elements of online marketing, people only associate SEO with search engine rankings. However, this is where they’re wrong. SMO also has a role to play; that too a solid […]
Are you worried about your brand’s social media presence? Do you think it’s time-consuming or that you do not have much idea about how to get started? It’s okay. Social media optimization strategies are complicated and somewhat amusing. And with so many platforms out there, it’s only natural to feel a little left behind. To […]
When it comes to social media marketing, Twitter is one of the major platforms. With more than 330 million monthly users, this social networking service is incredibly beneficial for marketers across the world. But the ultimate question is – how do you get an active engagement on Twitter? In this blog, we’re going to help […]
Instagram is one of the most widely used social media platforms. It’s the number one place where brands market their products, services and improve online visibility. If you too are looking to improve the engagement rate of your Instagram account, this blog is for you! We will be sharing 10 ways to help you advance […]
Whether you are setting up a new Facebook Page for your business or just want to make the best use of your existing one – it’s a great move. We say so because Facebook is one of the most widely used social media platforms across the world. In fact, it would be wrong to not […]
There’s a vast range of social networking applications out there. Each may prove useful to one brand or another, but not to the same extent. While some businesses may benefit more from Facebook, others might be successful in engaging more customers on Twitter, another brand may gain more popularity on Instagram than other platforms. […]
